Solve Your Toughest Corporate Brand & Culture Challenges
Solve Your Toughest Brand & Culture Challenges
Solve Your Toughest Brand & Culture Challenges
Solve Your Toughest Brand & Culture Challenges
Solve Your Toughest Corporate Brand & Culture Challenges
Specializing in navigating complex corporate brand and culture challenges, including: purpose & messaging, culture & employee experience, name & identity changes, M&A, and portfolio architecture.
Do any of these challenges sound familiar?
Purpose & Messaging
Your leadership team is lacking clarity and alignment around its strategy and you need an overarching purpose and messages to drive results for marketing, product development, recruiting, and investment.
Culture & Employee Experience
You're looking to take your culture from good to great by purposefully designing experiences that reinforce your organization's beliefs and desired behaviors.
Name & Identity Changes
You're exploring a name and/or identity change for your company or your products and you seek guidance on how to do it right.
Mergers & Acquisitions
Your organization needs a strategy and implementation plan for branding M&A and you're not sure how to capitalize on the opportunities and manage the risks.
Portfolio Architecture
You oversee marketing for a complex portfolio of brands, products and services and you want to re-evaluate brands in the portfolio and optimize how you go to market.
Services
Learn more about my services and insights for CMOs, M&A Teams and Agencies.
Brands I’ve Helped Navigate Complex Challenges
Manchester City FC
Google
Electronic Arts
Merck
US Army
Travel + Leisure
Penske
Coursera
Cummins
United Talent Agency
Verizon
Bloomberg
Enterprise Rent-a-Car
American Airlines
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Ideas and inspiration to tackle your toughest brand & culture challenges.
© Matt Huss
Corporate Brand Strategy & Culture Advisor